Press Release - 2009

EZ-RELOAD CONVENIENCE IN SMRT TAXIS
Auto top-up with EZ-Reload when making payment with the new ez-link card onboard SMRT Taxis
Date: 21 October 2009
Issued By: EZ-Link Pte Ltd, SMRT Corporation Ltd

SINGAPORE - 21 October, 2009 - Customers on SMRT Taxis will now be able to use EZ-Reload, an auto top-up service which enables them to use their new ez-link cards to pay for their taxi fares without having to worry about insufficient card value. All SMRT Taxis are equipped to facilitate EZ-Reload for new CEPAS-compliant ez-link cards.

SMRT Taxis Vice President Mr Lo Chee Wen said, “Our latest collaboration with EZ-Link explores an innovative way to improve our services and enhance customer experience. The EZ-Reload function offers our customers a hassle-free and convenient method of cashless payment, without the worry of insufficient funds. Since the launch of payment by ez-link cards last year, our customers have told us that they regularly use their ez-link cards to pay for taxi rides as it is very convenient”.

SMRT was the first taxi operator to introduce taxi fare payment by ez-link cards in December 2008. Customers do not have to pay an additional fee for each transaction as the administrative charge has been waived until 2010. With the new EZ-Reload facility, the user’s new ez-link card is linked to a credit, charge, debit or bank account, enabling a pre-selected top-up value of either $20, $30, $40 or $50 to automatically be added to the card when the card balance is insufficient for the transaction value needed. With the adoption of the EZ-Reload auto top-up facility, travelling by SMRT Taxis is made easier for customers.

“EZ-Reload makes going around town so much easier whether you are a motorist who needs to pay for your Electronic Road Pricing payments, a commuter who uses bus and SMRT trains, or now a customer of SMRT Taxis. With EZ-Reload you need not worry about having insufficient funds in your ez-link card as you will always have enough value in your card,” said Nicholas Lee, Executive Director of EZ-Link Pte Ltd.

Cardholders of ez-link can visit http://www.ezlink.com.sg/consumer/consumer_auto.jsp to find out more about EZ-Reload.

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