EZ-Link breaks further into retail and motoring sectors with sales of ez-link cards at all 7-Eleven stores island-wide
Issued By: EZ-Link Pte Ltd
SINGAPORE, 9 July 2010 – EZ-Link Pte Ltd announces that ez-link cards have been on sale at all 7-Eleven stores since 10 June 2010. This brings ez-link card sales points out of MRT stations and bus interchanges and effectively places the card within easy access to all consumers and drivers.
The ez-link cards are available for purchase at more than 500 7-Eleven stores at $10 each, covering $5 card cost and $5 stored value. Top-ups on ez-link cards are also available at all 7- Eleven outlets, except 7-Eleven@Shell, for a fee of $0.50 per top-up. Besides these 7-Eleven stores, ez-link card holders can also top-up their cards at an extensive network of locations across the island including MRT stations, DBS/POSB ATMs, AXS Stations and at Community Clubs.
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Since being the first to launch CEPAS-Compliant cards in 2008, EZ-Link has not only issued, sold and replaced about 6 million cards, but also expanded the usage of ez-link cards into the retail and motoring sectors. Now ez-link cards can be used as a payment option at retail stores such as Mustafa Shopping Centre, Dairy Farm Group’s Cold Storage, Giant, Guardian, Jasons MarketPlace, Shop N Save and 7-Eleven, and F&B outlets like Takashimaya Food Hall and Spinelli as well as for Electronic Road Pricing (ERP) gantry fees. In the future, ez-link cards can also be used for Electronic Parking System (EPS) car park fees and even more retail stores and F&B outlets. Introducing the sale of ez-link cards at 7-Eleven makes it convenient for consumers to get a card and instantly enjoy its varied usage.
“There has been an increasing demand to buy ez-link cards amongst consumers as they can now use it in so many other ways besides taking buses and trains. While commuters can continue to easily purchase ez-link cards at TransitLink Ticket Offices and Passenger Service Centres, noncommuters can now similarly pick up an ez-link card easily at any 7-Eleven store near their home, school or workplace,” says Mr. Gregory Gerald Danker, Vice-President of Marketing and Communications, EZ-Link Pte Ltd.
“The sale of ez-link cards is another effort towards our vision to be the best retailer of convenience. Together with the top-up service available in our stores, 7-Eleven is the one-stop destination for buying and topping-up your ez-link cards,” says Ms Tan Siew Shuen, Business Development & Marketing Manager, 7-Eleven.
Since its inception in 2002, ez-link cards have been on sale at all TransitLink Ticket Offices and Passenger Service Centres within MRT stations for $15 covering $5 card cost and $10 stored value.